Commending business

Published 11:54 am Thursday, February 22, 2018

The great thing about business in Farmville is the way each new business is brought into the community, as other businesses reach out to provide support and establish relationships.

Representatives from Green Front Furniture and Sandy River Outdoor Adventure spoke about the recent developments taking place at their businesses during the Farmville Area Chamber of Commerce meeting held Feb. 12.

Den Cralle, representative of Green Front Furniture, said changes to the main store, called Store One, at 316 North Main St. have included renovations to the store and store offices.

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For the courtyard area between stores Eight and Nine, located on Mill Street by Charleys Waterfront Cafe, Cralle said James River Nurseries, based in Richmond, has provided bluestone, on which to place outdoor furniture, and added additional flowers and foliage to the courtyard.

Cralle, who is a third generation representative of the store, said he was looking forward to potentially partnering with Hotel Weyanoke. Representatives from Green Front and Weyanoke made a two-minute video on Facebook detailing the hotel prior to its grand opening.

Cralle said they are working to use the store to bring visitors and buyers to Farmville, offering gas cards and tote bags to people in Richmond.

I commend the relationship both Green Front and Hotel Weyanoke have established. I believe this will lead to a greater economy throughout Farmville, and customers will see the rewards pay out in dividends.

MORGAN WHITE is a staff reporter for The Farmville Herald and Farmville Newsmedia LLC. His email address is