Beltone, the hearing aid and hearing health company, recently announced the launch of the Beltone Outerwear and Underwear Clothing Drive to help clothe those in need during the holidays. In Farmville, donations can be dropped off at the Beltone Hearing Center at The Woodland.

The public is invited to bring donations of new or gently used hats, scarves, gloves and coats, along with brand new socks and underwear to Beltone. In return for helping with this very worthy cause, current hearing aid users will receive a free pack of batteries (limit one package per person) for their donation.

Those not currently wearing hearing aids will receive a free hearing screening. The hearing screening will help determine how well they currently hear and if they could benefit from hearing help.

“Our mission at Beltone is to help people hear better through our products and professional hearing care services,” Beltone President Corrine Perritano said. “We are proud to improve quality of life for so many people and, at the same time, give back to the … communities in which we serve through the Beltone Outerwear and Underwear Clothing Drive.”